7-Eleven called us to develop a platform to reward loyal costumers and to create a direct channel
of communication with them. The result is a mobil app that allows user to engage with 7-eleven
all around the world and receive exclusive prizes that are redeemable with “Big Coins” inside the App.

In this project I was in charge of the Creativity and Art Direction
and coordination of the development team.


App Features

- Latest News

- Contextual promotions.

- Share all the content with friends.

- Find stores with filtering by amenities.

- User surveys to know you.

-Participate in exclusive promotions.

- Get Goodies just for using the App.


Misión 7-Eleven

The first promo that launches with the release of the App invites the users to complete missions
and load tickets. The user that completes the most missions and loads the most tickets can win a brand new Chevrolet Spark.

Misión 7-Eleven iPhones
7-Eleven Badges


For the launch of the 7-Eleven App we developed a landing page to concentrate all the traffic
into one place where users have a quick glimpse of the App and features.